Papers with E-commerce Scene-based Topic Channel construction system
Automatic Scene-based Topic Channel Construction System for E-Commerce (2022.emnlp-industry)
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| Challenge: | Recent scene marketing has proved effective for offline shopping. |
| Approach: | They propose a novel product form, scene-based topic channel, which consists of a list of diverse products belonging to the same usage scenario and a topic title that describes the scenario with marketing words. |
| Outcome: | The proposed system can be automated and tested on a real-world e-commerce recommendation platform. |